Archive for the ‘Service in the News’ Category

Air Travel Series (#3)

Saturday, November 15th, 2008

In the previous article, Air Travel Series (#2), I created my own classification of annoying travelers. These are the people, because of Murphy’s Law, that will be sitting right next to you on the longest flight of your life. I’ll tell you exactly how to avoid some of them in this article and how you […]

Air Travel Series (#1)

Thursday, October 30th, 2008

This article will be the first in a series to examine the challenges of air travel, the customer touch-points during the travel process and what customers themselves can do to improve their experience.

We all know the current state of airline travel.  A recent 2008 study by JD Power determined (no surprise) that satisfaction is down. […]

Open Letter to the CEO of Alaska Airlines

Saturday, August 16th, 2008

William S. Ayer
Chairman, President and Chief Executive Officer
Alaska Airlines and Alaska Air Group
Dear Mr. Ayer,
I recently took a flight from Anchorage, Alaska to Seattle, Washington on Alaska/Horizon. I can only begin to imagine how difficult it is to run an airline in the current economic and security environment and at the same time create […]

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